“Claire can craft engaging, on-brand articles, scripts and infographics out of the most complex of financial topics. She’s an all-round star.”
Karen Heaney, Senior Editor,
Group SJR
What I do
Still at the strategic thinking stage? I can help you capture the essence of what your business, service or product offers – and how it’s different.
If you’ve already nailed those messages, I can use them to create anything from 75-word film scripts to 3,000-word white papers. I can also rewrite and repurpose your existing content, and help you improve your own writing.
Xantura
Value proposition and website
What they say ”I wouldn’t hesitate to recommend Claire. She’s really well informed about the tech sector, as well as how to position messages in a complex public sector environment. This meant we could provide a high-level brief and very quickly get back the engaging and informative copy we needed for our new website.”
Wajid Shafiq, CEO, xantura
EY
NextWave series about smart cities: film about 5G
What they say ”Claire writes great business copy because she takes the time to understand the bigger picture. She gets to know the organisation and the people she’s writing for – why they are producing the content, how they work and what they are trying to achieve. This enables her to turn complex technical topics into human stories people want to read.”
Richard Hall, Global Digital Lead, Brand, Marketing & Communications, Global Government & Infrastructure, EY
Chartered Institute for Professional Development 2018 annual report (sections 1-6)
What they say ”Claire brought a lovely human touch to our annual report. Her writing style forced us to cut through the jargon and corporate waffle to say what we really wanted to convey. A member of our board described it as a real page-turner and the best annual report he’d ever read.”
Katy Adalar, communications manager, CIPD
Korn Ferry
Report about the gender pay gap in the UK energy sector
What they say ”Claire’s guidance and ideas helped us convert a wealth of data we’d gathered from desk research and stakeholder interviews into a clear and compelling story.
In a report that could easily have focused on statistics and comparison of datasets, she partnered with us to draw out the real-life aspects and share relatable stories to help readers with their own challenges.”
Anthony McNulty, Associate Client Partner, Korn Ferry